Watching to see how Wal-Mart's produce pledge plays out

06/18/2013 | Progressive Grocer

Wal-Mart's recently announced fresh-produce guarantee comes with concrete steps to ensure fresher fruits and vegetables in the stores, including purchasing directly from farmers, instituting weekly checks and expanding training programs. The retailer has also launched a produce training program, and hired produce experts to work directly with farmers and forge stronger relationships in key growing areas.

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