Commentary: Focus on women's business impact, not disparities

06/19/2014 | Inc. online (free registration)

Women entrepreneurs and leaders are transforming the modern business environment with an emphasis on customer-first decision making and humanizing data collection, writes Rebekah Iliff, chief strategy officer for AirPR. Don't be trapped by the gender disparity debates, she advises. "[T]he future of business is shifting under our feet. By and large, female-led thinking and strategy are driving this shift."

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