Sephora sees 150% increase in mobile shopping after upgrades

06/20/2013 |

Sephora has realized a 150% increase in mobile shopping with extensive upgrades to its mobile experience, including an upgraded application. "We streamlined the updated app to feature four main functions that our clients use Sephora to Go for: to shop, to access their loyalty information like past purchases, to find a store that has the product they're searching for and to browse fresh beauty industry content. We want to give our clients options in the ways they shop, and mobile is the future of shopping," said Johnna Marcus, director of mobile and digital store marketing at Sephora.

View Full Article in:

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Hardgoods Product Manager
Independent Welding Distributors Cooperative
Indianapolis, IN
Executive Director of Finance
URBN, Inc.
Philadelphia, Pennsylvania
Manager/Buyer, General Merchandise & Clothing
New York University
New York, New York
eCommerce Operations Manager
Boston, Massachusetts
Senior Internal Auditor
Florence, Alabama