Quickservice chains expand beyond the beverage fountain

06/21/2006 | Brandweek

Subway, Panera Bread Company and Quiznos are among the quickservice chains offering customers bottled drink choices, in an effort to satisfy a desire by consumers for variety in their drink options. Coca-Cola Co. is trying to stay ahead of the drink curve by working with the Culinary Institute of America to create new drinks for casual dining spots.

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