Death to Clippy

06/21/2009 | Harvard Business Review online

Computer users prefer a straightforward, consistent interface to a clever one, and that is a lesson Microsoft learned the hard way after Word evolved into "a bloated behemoth" overloaded with features, Peter Merholz writes. He explains how the software maker rebuilt the Word interface with more effective design tenets in mind and how other companies develop similar principles to create positive user experiences.

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