CMO Kevin George champions ITV ad efforts

06/21/2010 | Multichannel News

Kevin George, chief marketing officer of Beam Global Spirits & Wine, is a big fan of interactive marketing campaigns. The Jim Beam bourbon brand recently conducted a campaign with music star Kid Rock that included a branded interactive TV channel, with viewers engaging using their remote controls.

View Full Article in:

Multichannel News

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA