First impressions are key to winning Web users' trust

06/23/2010 | SmartBrief/SmartBlog on Social Media

Appearances make a huge difference when you're trying to win consumers' trust online, Aio Design President Tiffany Jonas said during her presentation at NAWBO's annual conference. Regular updates, professional fonts, graphics and logos from organizations such as the Better Business Bureau or Verisign can help convince surfers of your site's credibility.

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