How Twitter can destroy your brand

06/23/2010 | Small Business Trends

Business owners should be mindful of what they are putting out on social media and make sure they're enhancing their brand and not tarnishing it, writes Lisa Barone. "Before you hit that button, ask yourself what your brand is (or what you want it to be) and whether what you're about to publish builds that or takes away from it," she writes.

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