PepsiCo plans nationwide push for Muller yogurt brand

06/23/2013 | Reuters

PepsiCo, in partnership with Germany's Theo Muller Group, is planning a national rollout of the Muller yogurt brand and has opened a yogurt-making factory in upstate New York. PepsiCo CEO Indra Nooyi says no aggressive promotion is planned. "Fortunately or unfortunately, money alone does not do it," she said.

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