World Cup TV audience is beating every sport except football

06/23/2014 | New York Times (tiered subscription model), The

ESPN's telecast of the U.S. soccer team's World Cup match against Portugal on Sunday set an audience high for the sport on American TV, garnering 18.2 million viewers. The total audience, which included 6.5 million viewers on Univision, exceeded the recent ratings for major sports events such as the NBA finals and the World Series.

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New York Times (tiered subscription model), The

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