Video Games Move Forward with Vigor


EMarketer estimates that by 2013, marketers will spend $681 million on in-game advertising, up from $403 million in 2008. During the forecast period, the relative mix of console/PC-based and Web-based advertising will shift slightly toward the Web -- with 75% of the total spent online in 2013. The video game business will continue to thrive in the digital age, with growth partly because of an expansion into new media platforms, such as the iPhone.

To find out more about digital marketing and eMarketer's report "Digital Entertainment Meets Social Media" click here.

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SmartBrief Job Listings for Media

Job Title Company Location
Director - Digital Ad Sales Systems
Discovery Communications
New York, NY
Director of Sales, East Coast
Product Marketing Consultant
Sand Cherry Associates
Philadelphia, PA
Coordinator, Mobile Marketing Center of Excellence
Interactive Advertising Bureau
New York, NY
Sales Manager
Multiple Locations, SL_Multiple Locations