5 threats facing Procter & Gamble

06/24/2013 | Harvard Business Review online

Procter & Gamble might look to be stable, but there are several "black swans" that could cause problems, writes Grant McCracken. Consumers might definitively shift their loyalty from big brands to smaller, nimbler rivals; family and home structures might evolve, creating consumers with new priorities; and concepts of beauty might change, leaving P&G's products essentially redundant.

View Full Article in:

Harvard Business Review online

Published in Brief:

SmartBrief Job Listings for Business

Job Title Company Location
Human Resource Director
Salt Lake City, UT