New Publicis ad system brings together online heavyweights

Publicis Group Wednesday showed off a new ad-buying interface dubbed the VivaKi Nerve Center that brings together Google, Yahoo!, Microsoft and AOL. The system is operated using Google's ad placement technology. Publicis chief executive Maurice Levy said he expects digital to account for 25% of the holding company's total revenue by 2010.

View Full Article in:

Wall Street Journal (tiered subscription model), The · Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Senior Manager, Marketing
IAB
New York, NY
Sr. Product Marketing Manager
TRUSTe
San Francisco, CA
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY