Spot for Smart Car makes a smart point

06/25/2013 | Adweek/AdFreak blog

A clever BBDO Germany TV spot for Mercedes-Benz's Smart Fortwo was a big hit at Cannes. In the little-promoted spot, the tiny car goes off-road and is repeatedly thwarted by obstacles, but then handily outmaneuvers a big SUV for an urban parking spot.

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