Keeping efforts focused, helpful and fresh can boost online marketing results

06/26/2013 | Intuit Small Business Blog

Instead of trying to use every social media platform, business owners should focus on the social channels that are most relevant for their companies, Rachel Hartman writes. "Consider where your target audience is and what you're selling," she recommends. Providing informative content and posting on a regular basis can also do a lot to boost your online marketing results, she writes.

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