Yoplait Light hopes sweetener switch will increase sales

06/26/2014 | Pioneer Press (St. Paul, Minn.)

General Mills is switching from the artificial sweetener aspartame to sucralose in Yoplait Light in order to increase sales as some consumers "have concerns about aspartame," according to CEO Ken Powell. The reformulated product will be available in September with packaging bearing a "Now no aspartame" claim.

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Pioneer Press (St. Paul, Minn.)

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