Column: Consultation fees are the future of the agent industry

06/27/2013 | Travel Research Online

Charging a fee is reasonable compensation for providing travel advice specifically suited to each traveler's needs -- a fact that many agents are discovering, writes Nolan Burris, founder of Future Proof Travel Solutions. In order to overcome the challenge of online travel sellers, agents need to shift their clients' focus from price to the appeal of a vacation experience that fulfills all their needs and wishes, Burris writes.

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