How to create an effective sales compensation plan

06/30/2013 | TED Magazine

When developing a compensation plan for your sales force, you should consider your company's goals and identify the types of behaviors you want to encourage, says Lee Salz of Sales Architects. Another crucial step is to create a sales process that enables your team to be successful. "You can't reward for behavior if you don't even know what the desired behaviors are," Salz says.

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