Mobile marketing is about user behavior, says IAB's Anna Bager

07/2/2013 | ClickZ

Mobile isn't defined by any one device, but by users' ability to move fluidly across platforms, says IAB's Anna Bager, vice president and general manager of the Mobile Marketing Center of Excellence. "You can do excellent brand building and advertising on a mobile screen, you just have to think differently," she says.

View Full Article in:

ClickZ

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA
Manager, Sales Marketing- Healthcare
Pandora Media, Inc.
Oakland, CA
Sales Marketing, Project Manager
Pandora Media, Inc.
Oakland, CA