How to become a thought leader

07/5/2013 | Small Business Trends

If you want to position yourself as an expert in your field, you need to become active on multiple online platforms, writes Susan Payton, president of Egg Marketing & Communications. "That being said, don't overextend your reach," she advises. "Only take on what you have time to handle." It's also important to post high-quality content, help others when possible and continue to learn new things, she writes.

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