Office Depot touts back-to-school line with augmented-reality app

07/5/2013 |

Office Depot is promoting its partnership with musical act One Direction through an augmented-reality mobile application that allows users to snap pictures of Office Depot products in the store to unlock behind-the-scenes content of the band. The app also sends users to an Office Depot landing page with links to a sweepstakes to win concert tickets.

View Full Article in:

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO
Instructor, eMarketing
Charlottesville, VA