Why displaced market leaders should fight back quickly

07/5/2013 | Strategy+Business online (free registration)

A study reports that just 4% of brands that lost their market lead ever regained it, with most of those reclaiming their position within three quarters. That finding "reinforces companies' belief in the importance of market share leadership and justifies their efforts to achieve and maintain it," the researchers said.

View Full Article in:

Strategy+Business online (free registration)

Published in Briefs:

SmartBrief Job Listings for Business

Job Title Company Location
Director, Workforce
AIA
Arlington, VA
Administrative Management Specialist
Smithsonian Institute
Washington, DC
Manager, Human Resources
L'OREAL USA
Florence, KY
Generalist - Human Resources
Marriott Hotels Resorts
Brooklyn, NY
Admissions - Assistant Director
The Art Institutes
Novi, MI