Wendy's menu changes boost bottom line

07/6/2006 | American City Business Journals

Wendy's International said its new Frescata line of deli sandwiches and a switch to healthier french fry oil helped it achieve strong sales during the last quarter. "Our second quarter represents the best same-store sales period for the Wendy's brand in more than a year-and-a-half," said interim CEO Kerrii Anderson.

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