Nontraditional can mean a college campus or a shipping container

07/6/2011 | SmartBrief/SmartBlog on Restaurants

Restaurant chains see nontraditional locations including campus dining halls as growth spots with relatively low entry costs and steady streams of regulars, qualities that haven't escaped the notice of a growing number of food trucks rolling in to capture some of the business. Some restaurateurs are defining the word "nontraditional" more wildly, with eateries opening in renovated shipping containers.

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