What "Duck Dynasty" can teach you about building your business

07/7/2013 | Mashable

The TV show "Duck Dynasty" illustrates the problems that can arise if you hire your family members to work at your company, writes Josh Tolan, CEO of Spark Hire. "Before bringing on your cousin, brother or best friend, take a hard look at whether they're as invested in the company as you are," he recommends. The show also demonstrates the importance of establishing a memorable brand and using technology to aid your hiring decisions, Tolan writes.

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