Facebook ads trade on word-of-mouth

Facebook's social-context ads are designed to appeal to consumers by offering recommendations and endorsements from fellow social networkers. Sheryl Sandberg, Facebook's chief operating officer, said, "We enable effective word-of-mouth advertising at scale for the first time."

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SmartBrief Job Listings for Retail

Job Title Company Location
Product Manager
Smithsonian Museum Retail
Washington, Dist. Columbia
Mgr of Merchandising and Supply Chain Systems
BJ's Wholesale Club
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communications program manager, Partner Resources-Seattle, WA
Starbucks
Seattle, Washington
director, mobile engineering, Global Technology - Seattle, WA
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Seattle, Washington
Sr. Social Media Specialist
DSW
Columbus, Ohio