DIRECTV looks to lock up streaming rights

07/8/2013 | Los Angeles Times (tiered subscription model)

DIRECTV and a pair of cable operators are negotiating with programmers to win the right to stream their shows over the Internet -- a move that the programmers are resisting. While industry observers speculated that DIRECTV's interest in offering an over-the-top service ties in with its bid for online streaming video site Hulu, a company spokesman downplayed the development. "Our programming deals are confidential so we can't specifically comment, but our one objective in these deals is not to restrict access but to ensure we get equal or better treatment with both existing and new competitors," a spokesman said.

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