How not to win support for energy efficiency

07/9/2013 | Daily Mail (London), The

A marketing firm hired to win support for the British government's energy-efficiency drive was left red-faced this week after being fined almost $67,000 for making thousands of nuisance calls. Salespeople were accused of trying to browbeat customers into signing up for energy, heating and insulation upgrades even after being told the household in question wasn't interested.

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Daily Mail (London), The

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