Study: Digital to help worldwide ad-spend growth double in 2014

07/9/2014 | eMarketer

Global advertisers will increase spending by 5.7% this year, more than twice last year's growth rate of 2.6%, reaching $545.4 billion, according to eMarketer. The increase is being propelled by strong growth in online and mobile ads, as well as spending tied to the World Cup and Winter Olympics.

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