CEO-designate will chart Campbell's course at analyst meeting

07/10/2011 | Wall Street Journal, The

Denise Morrison, who will become CEO of Campbell Soup on Aug. 1, will give a highly anticipated talk at an analyst meeting, as the firm "sets a new direction for the company, which we believe will lead to sustainable growth," a spokesman said. Campbell's soup has been hurt by low-sodium lines and reduced marketing, but changes such as brand-building advertising have already begun.

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