IKEA dollhouse ad showcases an unconventional family

07/11/2013 | Adweek

Live actors wearing doll masks enact scenes in an ideal -- but somewhat off-kilter -- IKEA-furnished, one-room dollhouse in a Mother London TV spot for the Swedish retailer. In a nod to unconventional families, the players appear to be a less-than-perfect single mother and her son.

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