Can Foursquare keep up with location marketers?

07/12/2010 | Adweek

Marketers are rushing to tap into Foursquare's location tools, but the social network is struggling to keep up with demand. Several agencies say they've been frustrated by their efforts to work with the company, complaining about the service's "Wild West" attitude to marketers and limited resources. "They're not responsive and extremely hard to work with. It's hard to bring campaigns to life. ... It's black magic," complains one digital-advertising executive.

View Full Article in:

Adweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY