A "test kitchen" keeps ad pros up to speed on tech

07/12/2010 | New York Times (tiered subscription model), The

In an unusual partnership, the agency Media Kitchen, part of Kirshenbaum Bond Senecal & Partners, and magazine Popular Science have joined forces to establish a way for agency professionals to keep up to speed on how the world is seeing advertising -- on mobile gadgets, 3-D TV and more.

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New York Times (tiered subscription model), The

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