Gluten-free market is on the rise for now

07/13/2010 | PizzaMarketplace.com

The market for gluten-free products is slated to grow significantly during the next five years, but the drivers behind the trend are likely to steer it to a plateau afterward, Pizza Marketplace reports. A segment of people adopting a gluten-free lifestyle aren't celiac sufferers but consumers looking to lose weight on the latest fad diet, said Datamonitor analyst Mark Whalley.

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