Tracfone tries new pricing model over Verizon

07/15/2009 | Google

Prepaid-service provider Tracfone has undertaken low-key testing of calling plans that allow unlimited voice and texting for $45 a month or 1,000 minutes and 1,000 texts for $30 a month, according to a published report. The "Straight Talk"-branded trial represents a change of strategy for Tracfone, which has traditionally sought customers at the low-cost end of the prepaid market.

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