Campbell-Ewald adds 2 accounts to roster

07/15/2010 | Adweek

Interpublic Group's Campbell-Ewald, Detroit, which is set to lose its longtime Chevrolet business, has gained two new accounts: a partnership with nonprofit group AED to develop a national campaign for the Centers for Disease Control and Prevention on obesity and tobacco use, and lead agency duties for Detroit's MotorCity Casino Hotel. But the agency wouldn't specify how much the new accounts would help in stemming the loss of Chevrolet, which totals about 25% of its billings.

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