Joint venture plans Hershey bar for Indian tastes

07/15/2010 | NDTV (India)

Godrej Hershey's, a joint venture between the Hershey Co. and Godrej Group, plans to launch a Hershey bar specifically for India by November. "We are looking to launch an Indianised product here because we feel that the Indian consumers like their chocolates to be more sweeter," said the venture's director.

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NDTV (India)

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