Innovation tips from the king of Cronuts

07/15/2013 | Fast Company online

New York City baker Dominique Ansel sent New Yorkers into a frenzy by inventing the addictive croissant-donut hybrid called the Cronut. It was the product of significant time spent brainstorming and product testing, Ansel says. "Finding a new idea is a lifestyle, not a moment. Anything can be a source of inspiration," he adds.

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