Media hype aside, Double Down disappoints

07/16/2010 | CNNMoney

KFC's Double Down sandwich saw a slew of media play when the chain launched the limited-time bun-free chicken sandwich, but the buzz didn't translate into stellar sales, the company said this week. Parent Yum! Brands called the sandwich's sales "immaterial," and one analyst said the Double Down only comprised 5% of total sales.

View Full Article in:

CNNMoney

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Sous Chef
Swarthmore College
Swarthmore, PA
Lead Cook/Sous Chef
University of San Diego
San Diego, CA
Executive Chef - Shipboard
American Cruise Lines
Nationwide, SL_Nationwide
Purchasing Manager - Food and Beverage
The Culinary Institute of America - Greystone Campus
St. Helena, CA
General Manager
The Culinary Institute of America
San Antonio, TX