Baba Shetty is leaving Newsweek's Daily Beast after a nine-month stint to return to the Boston agency world as DigitasLBI's chief strategy and media officer. "Baba is uniquely qualified to accelerate Digitas' growing media capability to an unparalleled competitive advantage, creating truly real-time marketing and story-telling," said Tony Weisman, CEO of DigitasLBI North America.
DigitasLBI Boston lures Baba Shetty from Daily Beast post
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