InterContinental reinvents Holiday Inn by shedding certain properties

07/20/2007 | USA Today

As the InterContinental Hotels Group works to reinvent its Holiday Inn brand, the company is letting go nearly half of the 1,100 properties it had in 2004, with the traditional two-story low-rise, exterior-corridor hotels that once defined the chain among the first to go. The effort reportedly is the largest cutback of its kind ever conducted by a single chain, and multistory, contemporary hotels with fewer rooms will be built in place of the current hotels.

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