Target creates Web series starring YouTube celebrities

07/20/2014 | New York Times (tiered subscription model), The

Target is creating four digital series featuring YouTube stars helping college students remake their dorm rooms. "Millennials are influenced by a lot of different sources, especially social platforms. ... We're going to those who have credibility in those channels," said Target's Rick Gomez.

View Full Article in:

New York Times (tiered subscription model), The

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Video Center of Excellence
IAB
New York, NY
Business Affairs Manager
Opera Mediaworks
New York City, NY
VP, Client Partner, Digital Marketing
iCrossing, Inc.
Santa Monica, CA
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, CafeMom.com and MamásLatinas.com
CafeMom
New York, NY