FX waits on "Live + 3" ratings for "The Strain"

07/21/2014 | Variety

FX delayed the release of ratings for its new drama "The Strain" until Nielsen issued its "Live + 3" numbers. Young-adult viewership of the show went up 64% with the delayed views taken into account. "Live + Same Day ratings ... grossly mischaracterize the actual audience due to the multiple data streams and platforms," said FX's John Solberg in announcing the network's reliance on Live + 3 going forward.

View Full Article in:

Variety

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Sales Training & Enablement
Pandora Media, Inc.
Oakland, CA
Marketing Manager/Director
Business Insurance
Chicago, IL
Marketing Manager/Director
Business Insurance
Chicago, IL
Senior Manager, Marketing
IAB
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY