TV show marketers are spending more this year online for "tune-in" advertisements, while radio and cable ad spending has dipped, per Mixpo and PromaxBDA. The trend toward digital coincides with the rising use of mobile devices.
Study: Broadcasters use digital to promote TV shows
SmartBrief Job Listings for Media
|Marketing Director, Mobile||
NXP Semiconductors N.V.
|San Jose, CA|
|Director of Digital Media and Marketing||
|Director, Digital Research (Burbank or New York)||
Warner Bros. Entertainment Inc.
|Data Entry and Integrity Coordinator||
Interactive Advertising Bureau
|New York, NY|
|Director of Business Development - Denver/New York||