Ad networks get more branding business

07/23/2007 | Mediaweek

Major brand marketers are increasingly turning to online ad networks which aggregate and resell banner ad inventory across multiple Web sites. The competition for online advertising space is driving up rates and pushing out smaller players.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA