Yahoo!, Google counter click fraud estimates

07/23/2007 |

With the release of new research, the debate is escalating between advertisers and online ad networks over the growth of click fraud rates. Both Google and Yahoo! have taken issue with a report by Click Forensics that said large pay-per-click networks accounted for more than 25% of all fraudulent traffic in the second quarter.

View Full Article in:

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO