3 ways to get better financial estimates

07/24/2009 | CFO Magazine

Earnings predictions were always kind of a dicey process, but guessing how well a company will perform during the next year can seem downright impossible now, writes Alix Stuart. Companies are reaching for ways to cope, including a model that reaches a forecast by seeing how much people will bet on it. This model has famously predicted the results of recent Super Bowl games.

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