Screenvision wants to put on better show before the main feature

07/26/2010 | New York Times (tiered subscription model), The

NASCAR is one of the first sponsors of Screenvision's new 20-minute "advertainment" block, which will begin running before the main feature in local theaters in September. The experience will emphasize marketer-driven video, including clips from NASCAR, and celebrities such as Timbaland and Paula Abdul, and include interactive features triggered by mobile devices.

View Full Article in:

New York Times (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
VP, Client Partner, Digital Marketing
iCrossing, Inc.
Santa Monica, CA
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, and Mamá
New York, NY
Marketing Services Director
Farm Journal Media
Rosemont, IL
Director, Revenue Operations - Technical Program Management
Pandora Media, Inc.
Oakland, CA