Search key to iCrossing's new round of funding

07/27/2007 | Red Herring

Reflecting the continuing power of search within the Net segment, iCrossing, a Web agency with search at the center of its business, has attracted $62 million in a new round of financing. "Having search at our core is the most important differentiator," said CEO Jeff Herzog. "By search we mean consumer insight, interest, and intent."

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