Payless, Wal-Mart slug it out over footwear

07/28/2003 | Advertising Age (tiered subscription model)

Wal-Mart is catching up to footwear leader Payless ShoeSource in the $40 billion shoe market. Payless is featuring talk show host Star Jones in its commercials to target fashion conscious consumers, while a research analyst says Wal-Mart's biggest hurdle will be to shed what he calls its outdated image of catering solely to lower-income customers.

View Full Article in:

Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Food & Beverage

Job Title Company Location
Culinary Management Training Program
HIllstone Restaurant Group
Multiple Locations, SL_Multiple Locations
Staff Assistant, Executive Sous Chef
University of Massachusetts Amherst
Amherst, MA
Adjunct Instructor - Ancient Foods in the Modern World
The Culinary Institute of America
San Antonio, TX
Adjunct Instructor - Menu Development
The Culinary Institute of America
San Antonio, TX
Culinary Arts Chef Instructor
The Culinary Institute of America
Singapore